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December 29, 2017

A Tale On Evangelizing Clean Experiments: Data Driven Decision Making Is More Than Just A/B Testing

Data driven decision making is such a loaded term in business. Volleyed around by people who (not pointing fingers, but statistically speaking) could be part of the more than 75% of the working population who don’t do Mathematics more complicated than basic fractions and percentages.   It’s become such a…
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